Endorse Your Candidates on Facebook

If you trust your Facebook friends and followers, or don't mind being abandoned by them, then you can take advantage of the the social platform's newest buttons and whistles by visiting your presidential candidate's page and clicking a button to broadcast your endorsement of their lofty ambition.

We imagine the candidates love this new development. As of the time we're writing this post, there are no visible endorsements on the two leading candidates' pages (though they've surely been made). The primary purpose seems to be for Facebook users to claim endorsements for their profiles and pages, and let the banter ensue.

Thank Facebook, Spin and Jeremy Gordon, for bringing this new development to the public, each in their unique way. Gordon's funny take on the reasoning behind social media's latest gateway to transparency is bound to be shared by many.